Hiring the right people for your business

3/9/26, 10:00 PM

This article shares hiring advice for retail business owners from Grapevine founders Lori Zuker Briller and Rachel Zaslansky Sheer. Drawing on more than two decades of staffing experience, they explain why clear roles, realistic compensation and decisive hiring are essential to finding and keeping the right people.

This SKUpe article features Grapevine founders Lori Zuker Briller and Rachel Zaslansky Sheer in a Q&A about what it takes to hire well in today’s retail environment. The piece explains how the wrong hire can lead to turnover, burnout and lost sales, while the right hire can strengthen teams and improve the customer experience. Briller and Sheer discuss Grapevine’s origins, their experience placing talent across industries and the lessons behind their book, Straight From the Grapevine: How to Crush Your Job Search. They advise business owners to be clear about job responsibilities, honest about compensation, realistic about timing and ready to move quickly when strong candidates emerge. To learn more, read the full article here: https://www.theskupe.co/p/hiring-the-right-people-for-your-business